Episode 66: What is fuelling your business - fear or purpose?
Today I’m talking about different patterns of motivation that I see when coaching… and in my own business! There’s a lot of conversations around the relationship that privilege has to the ability to grow your business. I’ve seen posts floating around - especially recently - that imply, and sometimes all out state, that it will be vastly harder to build a business that earns life changing amounts of money if you don’t already have money backing you. But as usual, there is so much more nuance to this… so let’s get into it!
From experience in my own business, I know that some of my most significant motivation comes from my business and income being a necessity for my family. This has meant that my biggest potential to make more money has grown from a place where I had the least. In a similar way, it can be really complicated to embody the space that leads to the money you desire if you have security – there’s a lot of conditioning to challenge, as it can be easier to push your own desires aside, to charge less and give more, if charging more feels optional.
There is a give and take on either end of this spectrum, from not letting your anxiety be in the driver’s seat of your motivation, to finding the self belief to claim your space for no other reason than your own desire. And this all feels like a very small summary of a billion very complex and individual situations!
There are so many facets to motivation and money because there are so many facets to our lives and experiences as individuals… which is why it’s so important to really work through your thoughts, feelings and actions around money in a supportive and open space. A space where you can bring your full self into every aspect of your money making.
Interested in revolutionising your money making by showing up with your whole self, imperfections and all? Come along to my free workshop on 28 September at 12 PM, where I’ll take you through a few easy steps that’ll help you step into the real you AND make real money as a result.
Sign up right here for free: https://www.raydodd.co.uk/money-revolution-workshop
REFERENCES
Kelly Diels, Coach for Culture Makers: https://kellydiels.com/
QUOTES
“I wanted to be an entrepreneur without knowing it. I wanted to run my own business. I had all these different ideas, but never the confidence to really see them through.”
“I would suggest that this is what happened with my businesses multiple times: one foot out enough to probably announce it or do something about it. Foot back in, run, run, run, terrified.”
“I've read a number of posts particularly recently that really suggests that you're gonna find it very, very hard to make money unless you have money backing you. And I really do think that there are elements of that that are true, but acting like it's the full story really bothers me.”
“If your business grew out of a divorce, a tricky financial situation, a whatever, the fuel that you put into it at the beginning - this is certainly true for me - is fear and anxiety and running. There is a sense for me of trying to outrun the tricky circumstances, of how can I fix this? But I can no longer worry about all these different things. I just have to do it. Unravelling myself from that place of being fuelled by fear, that has been long.”
“Generous does not mean low. Generous might mean not underestimating what your clients are willing to spend, what they want to spend, what is gonna be impactful for them to spend. That's what generous can look like. Generous can look like putting aside all of your conditioning, all of your fear around charging more because you know the impact it's gonna have on that client or that customer to invest in themselves. That's generous. Generous is not cheap.”