Episode 61: Challenging Business Norms with Pippa Parfait

In this episode, I’m speaking with Pippa Parfait about the ins and outs of how to truly do things your way in your business.

Pippa Parfait is the OG Disobedient Business® Coach & Strategist, who helps rebel business owners do things “disobediently”, chuck out the business BS rule book, and make good money doing it! We talk about the ongoing work that comes with truly forging your own path in your business, and the reality of how challenging norms is work that’s never really finished.

We also touch on the myth that you have to double your efforts to double your income, the impossibility of everything going exactly to plan, and the importance of modelling imperfectly successful businesses. Tune in for more on the inner work that comes with running your business your way, and how to approach healing as a lifelong journey.

More about Pippa:

Pippa works mostly through her signature programme the Disobedient Business® Mastermind, supporting her clients to create integrity-packed business strategies that work for them and effective and achievable plans that don’t require them to sell their soul. More than anything she is “people first” and committed to deliberately f*****g with the business status quo and being disobedient in the best possible ways!

You can find Pippa at

https://disobedientbusiness.com

and @disobedientbusinessco on Instagram and TikTok

QUOTES

PIPPA

“Patriarchy, capitalism, white supremacy, all those fun systemic problems all combine together to tell you what those rules are, even if they don't exist. You've got to recognize that there's a way that you are being expected to do things before you get to shape what your way is.”

“It'll get easier. You'll unlearn many things. You'll learn new beliefs. And then sometimes when the shit hits the fan or when you've disappointed somebody…you will suddenly be back to the first time you were five, seven, whatever age you were distinctly disappointing to a parent or something like that, and there'll be that pull right back to ‘I'm not enough. I'm a piece of shit.’ And you get better and much quicker at digging yourself out of it.”

“It's acknowledging that you are at the very minimum a duality. You are a multitude of things. And we have a real habit in our businesses of checking those at the door. And I don't think most of it's a conscious decision. I think there's a lot of elements of should’s and beliefs that cycle.”

RAY

“You don't have to self-improve every single part of your business. I see so many people say, ‘I just need to get better at that. I need to get better.’ No, you don't. You don't ‘have’ to do any of the stuff."