Episode 48: Creating a Business that Energises You with Mel Wiggins
This week, I’m speaking with the fantastic Mel Wiggins. Mel is the founder of Assembly, a coaching community for women who want to build courageous, values-led, regenerative businesses. What’s a regenerative business, you might ask? That’s exactly what we’re talking about!
We chat through the three things that are most likely to cause stress in your business - finance, operations/ systems, and effective marketing - and how to understand and manage your own capacity within those things. Tune in for some great advice on when and how to ask for help in your business, and how to sustain a balance that allows your business AND you to regenerate.
You can find Mel at:
Or on Instagram @melwiggins
Do you want to build a business that lets you belong to yourself? My 1:1 coaching helps you with that and so much more... and I have a few spaces available! Follow this link for more information.
REFERENCES
The Wisdom of your Body by Hillary McBride (Book)
Atlas of the Heart by Brene Brown (Book)
Playing Big by Tara Mohr (Book)
The Big Leap by Gay Hendricks (Book)
QUOTES FROM MEL
“I want a business that is regenerative: I want my business to feel like it actually energises me, like it fades back into my system.”
“The models that we've been given for how a business should run are not fit for purpose for women existing in the world today. They're based on a very patriarchal construct. They're based around, you know, the industrial complex that came in to being many years ago. That is not the reality of, of how we live. They're based around accumulation for the sake of accumulation rather than purposeful intentional building and depth.”
“With the old business models, we're just told: that's what you need and you know, figure it out. And so many of us are not made up that way. So we just bury our head in the sand and then nothing is working, and then we burn out and then we're like, I'm not cut out for it.”
“Can we normalise that we're not supposed to know how to do things right out of the gate? It takes some time. It takes some realising that, okay, I've tried this, not my wheelhouse. Who can do this for me better and save me some time?”